Hi, I'm Paul! I'm a designer and marketer with over a decade of professional experience.
I've had a passion for all things computers and design from a young age. Over the years, I've utilized my skills in graphic and web design, as well as in branding, email marketing, social media, event marketing, UI/UX and app design, SEO, web analytics, paid advertising, video editing, podcasting, and AI for various industries, startups, universities, professional athletes, and many other small projects.
Some past work accomplishments I'm proud of include simultaneously launching a redesigned website and a major trade show booth for HST Pathways, all while navigating multiple company acquisitions and unifying branding and marketing materials. Many long hours paid off: web traffic doubled, organic search increased by 60%, and SEO improved dramatically for 50+ key industry terms.
Most recently, I co-founded the employee incentive startup SocialCrowd with my best friend/college roommate. Our passion project has raised over $4M in venture funding and secured customers such as the Milwaukee Bucks, Starbucks, Motorola, Sonic Drive-In, Panda Express, Shake Shack, and P.F. Chang's. It's been a challenging, but rewarding journey!
Outside of work, I enjoy tennis and have previously competed in varsity and junior varsity teams. I'm also passionate about music, and have played guitar, piano, and violin. Other interests and hobbies include photography, travel, skiing, hiking, and all things space and science.
